Turning Insights Into Impact, I Design Experiences That Empower Users To Achieve More.

Johann is a UX Researcher crafting thoughtful experiences from California.

Featured Work

Showcasing innovative projects in UX research and design, driving impactful digital experiences.

Text-to-Image AI Platforms: A Comparative Study

This research analyzes the usability and performance of top text-to-image AI platforms, identifying strengths and weaknesses to inform future digital marketing development.

Making Real Estate Transactions Easy: A UX Overhaul

Discover how we improved real estate software to make transactions more seamless, efficient, and cost-effective through contextual inquiries and usability testing.​

Streamlining Real Estate Software for Greater Efficiency

Discover how we streamlined real estate workflows by consolidating tools, enhancing communication, and improving accessibility to simplify the process for all users.

Enhancing User Engagement for Money-Saving Feature

Improved user experience and increased conversion by streamlining the redemption process and clarifying calls-to-action, resulting in a higher Click-Through to Redeem rate.

Coming Soon!

Johann Sebastian Merto

I’m passionate about exploring diverse cultures, staying active, and perfecting the art of research. These experiences fuel both my creativity and my approach to life, balancing curiosity and discipline.

Traveler, Fitness Advocate, UX Researcher