Hey, I’m Johann. I explore how people use things—and design better ways for them to do it.

Based in California, I'm a UX thinker blending research and design to shape better experiences with a focus on clarity, impact, and collaboration. My interests include AI, fintech, fitness, and mental health.

Some Things I've Worked On

Making Real Estate Transactions Easy: A UX Overhaul

Discover how I improved real estate software to make transactions more seamless, efficient, and cost-effective through contextual inquiries and usability testing.​

Enhancing User Engagement for Money-Saving Feature

Through UX research and design, I helped improve how users discover and redeem savings—removing friction in key flows and contributing to a notable increase in engagement.

Shaping a Better Text-to-Image AI Experience

For a B2B digital marketing platform, I analyzed leading text-to-image AI tools and designed a new generator concept focused on usability, creative control, and workflow integration.

RESEARCH AND DESIGN

Johann Sebastian Merto

Outside of work, I’m into traveling, experiencing new things, staying active, investing, and getting better at my craft—both in and out of UX.

I ask questions, train often, catch flights, and build better experiences through research and design.